Are Matte Finish Business Cards better?
Discussions about Matte Finish Business Cards vs. glossy business cards. Really, much of this comes down to personal preference and the type of business you have. Your matte finish business cards are a representation of YOU and your company and often give the very first impression to potential customers. This is a nice quality bright white matte coated stock. The concern about being too glossy, or wanting to be able to write on the business card, is why some choose matte finish business cards. Others have a preference for a more subdued looking card and then pick the matte finish business cards. This is a smooth and sophisticated look and exactly what some people want. The main thing, whether you decide to have matte finish business cards, or not, is to have a quality business card. In trade shows and networking events, you will see a range of quality and those who try to do their own cards on the cheap, may be costing themselves more in the end, through loss of credibility and low sales. No matter what industry you are in, stay away from the cheap, very thin, printable cards with the perforations on the edges. These could do the reputation of your business some harm.
Good quality matte finish business cards show that you are serious about your business. As we said, your matte finish business cards are a representation of YOU, and your company and often give the very first impression to potential customers. One observation is that the design objectives for matte finish business cards will often vary depending on the business. If you are a self employed entrepreneur, your cards will reflect a different design than those of someone working for a larger corporation. Larger companies will often have matte finish business cards that look very simple. The company logo in color, a tag line and then all the pertinent information is listed in black ink. This is a professional and consistent look that is to be in keeping with the company image. There is lots of white space giving a clean look to these matte finish business cards. The information needs to be clear and readable. The fonts are very standard also helping to be clear and consistent. The corporate colors are present, often only in the logo.
For the smaller companies, it is a good idea to be different. Having a background image can help your customers remember you and to know in an instant what you do. The smaller company may also cater to other similarly sized businesses or individuals and they in turn, will often prefer to deal with you because you are a small business. They may store your matte finish business cards in their purse or wallet, or in with other cards. You want your matte finish business cards to be memorable and to stand out, when someone is searching through some clutter to find your number. Bold colors can help with this recognition as well as bright graphics that would be inappropriate for a corporate business card. Avoid a “too busy” look even if you are trying to design an attention getting card. One busy graphic can be used with simple text. Also, don’t let people lose your matte finish business cards. So, the choice of matte finish business cards vs glossy is a personal one, but to me, the matte finished cards are a very good choice.
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If you now see the value of the matte business card for your business? Then more examples on our website can help you get started, and we’ll ship quickly, anywhere in North America. More information is available at, MaxBusinessCards or to go directly to MatteFinishBusinessCards page. Order now and discover the versatility of the matte card and move towards freedom with new efficiencies and greater sales.
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